Tokyo Odaiba Shopping Guide｜Hidden Gems You Must Visit

Odaiba, located on an artificial island in Tokyo Bay and part of Koto Ward, is one of Tokyo's most popular shopping and entertainment hubs. Known for its futuristic architecture, shopping malls, and waterfront views, Odaiba offers not only large-scale malls but also unique specialty stores that provide distinctive experiences. Perfect for travelers looking for one-of-a-kind souvenirs, here are some hidden gems in Odaiba: - Daiba 1-chome Shotengai (DECKS Tokyo Beach, 4th Floor, about a 2-minute walk from Odaiba-Kaihinkoen Station): This area recreates the nostalgic atmosphere of Japan's Showa era (1960s), selling retro toys, candies, and snacks like senbei (priced around 300–800 yen). The Haikara Yokocho section features Showa-style stationery and mini capsule toy machines (around 500 yen), ideal for travelers who love vintage culture. - Gundam Base Tokyo (DiverCity Tokyo Plaza, 7th Floor, about a 5-minute walk from Odaiba Station): A paradise for anime fans, this store offers exclusive Gundam model kits, T-shirts, and merchandise (priced around 1,000–5,000 yen). The unique Gundam model kits (around 3,000 yen) attract collectors, and the 18-meter-tall Gundam statue outside performs a transformation show four times daily (free), making it a must-visit photo spot. - Kirakira Donki (DiverCity Tokyo Plaza, 1st Floor, about a 3-minute walk from Tokyo Teleport Station): A smaller branch of Don Quijote, this store focuses on social media trending items like Tokyo-exclusive KitKats (priced around 300–500 yen), cosmetics, and cartoon-themed snacks (priced around 500–1,500 yen). Perfect for young travelers seeking trendy souvenirs, though be prepared for queues on weekends. - Fuji TV Gift Shop (Fuji TV Building, 1st Floor, about a 3-minute walk from Odaiba Station): This shop sells memorabilia related to Fuji TV programs, such as anime character badges, postcards (priced around 500–1,000 yen), and Fuji Mountain-shaped stationery. The HACHITAMA Observation Deck on the 25th floor (admission around 550 yen) offers panoramic views of Tokyo Bay, making it a great spot to visit after shopping. While shopping, you can also stroll through Odaiba Seaside Park to enjoy the night views of Rainbow Bridge and the Statue of Liberty or take the Tokyo Water Bus to Asakusa for added travel fun.